Thick, buttery … insurance?

P. Williams, Gibbstown, NJ — Tue, 08 Apr 2008 12:52:20 GMT

Personally...I'd rather watch Mrs. Butterworth than the has-been stars. At least she brought back some sweet childhood memories. The stars make me cringe.

Thick, buttery … insurance?

Matt — Tue, 08 Apr 2008 13:04:35 GMT

Good ole' Mrs. Butterworth...I wonder if her voice fits what I always imagined...a deep, southern soulful one...
...I'd buy insurance from Mrs. Butterworth...

Thick, buttery … insurance?

Lorelei, Eagle River, AK — Tue, 08 Apr 2008 17:49:53 GMT

At long last, we finally know the true meaning of the phrase, "Message in a bottle!"

I can't wait to see the ad with Mrs. B. I've always liked her. Would love to see her work with the Gecko - they are about the right size for each other.

Enough "stars"!! Give me syrupy instead!

Thick, buttery … insurance?

K Twigg Stephens City,VA — Tue, 08 Apr 2008 17:53:24 GMT

Geico has branched out with their commercials, they should stick with the winner they had and come up with new ads with the gecko.

Thick, buttery … insurance?

Ricky — Tue, 08 Apr 2008 18:41:11 GMT

I really liked the add... The Joans River one made me laugh too... As much as I like the Gecko ads, I like the celeb ones too, because it diversifies that appearance of the company and targets different audiances.

Thick, buttery … insurance?

rs — Tue, 08 Apr 2008 18:42:29 GMT

Originality appears to be another victim of greed. Movie sequels, old TV ads, spinoff sitcoms...is there no one with an original idea anymore, or are the powers that be too afraid to take a chance on an original idea lest it doesn't bring in record-breaking profits? The entire industry needs new blood, new blood with some discernment and courage.

Thick, buttery … insurance?

L, NJ — Tue, 08 Apr 2008 18:45:25 GMT

Dammit, now I want pancakes! And I'm stuck in this office for 2 more hours...

Thick, buttery … insurance?

Peter Pants — Tue, 08 Apr 2008 18:47:08 GMT

Maybe next time we can have Charo AND Mrs. Butterworth. Sorry, Love Boat was an important part of my adolescence.

Thick, buttery … insurance?

Cris — Tue, 08 Apr 2008 19:32:08 GMT

How effective are these commercials? When the one comes on with James Lipton sitting on the side of the pool with his feet in the water - and he says "They asked questions?! How existential?!" - My visual and auditory senses go astray and I literally forget I am watching an insurance commercial!!! LITERALLY!!!

Thick, buttery … insurance?

Nicole B, New Hampshire — Tue, 08 Apr 2008 19:32:12 GMT

I liked Peter Frampton too. It's definitely a different idea. I was getting tired of the gecko...so a change is nice.

Thick, buttery … insurance?

Taylor, Bham, AL — Tue, 08 Apr 2008 19:32:41 GMT

Get rid of Charro and Joan Rivers... Give me Frankenberry and "Mikey" from the Life Cereal commercials.

Thick, buttery … insurance?

TS, Fairfax Station, VA — Tue, 08 Apr 2008 19:45:20 GMT

Dont forget about the "want-to-be race driver" kid on the go kart. I enjoy all the ads. The caveman in the airport still makes me laugh.

Thick, buttery … insurance?

DrMan, NY, NY — Tue, 08 Apr 2008 19:52:53 GMT

The best part of the ad comes at the end with Mrs. Butterworth intoning "Oh dear, someone has put a logo over my face!". I just burst out laughing at that.

Thick, buttery … insurance?

JLA Tacoma Wa — Tue, 08 Apr 2008 20:54:31 GMT

Bring on the damn pancakes!

Thick, buttery … insurance?

AnoninMO — Tue, 08 Apr 2008 20:55:12 GMT

Mrs. Buterworth is as bad as the one with the Little Person who played "Mini-Me". Sheesh.

Thick, buttery … insurance?

Tue, 08 Apr 2008 20:58:55 GMT

I loved the Mrs. Butterworth ad... "Someone has put a logo over my face! :) " She's endearing, even if she is a talking bottle -- and I'd rather watch her (or any other nostalgic ad-based character) than any of the annoying celebs in the other Geico spots (with the exception of that Police Academy guy... glad to see he's still alive and getting work).

Thick, buttery … insurance?

Cris — Tue, 08 Apr 2008 21:23:36 GMT

TS - have you seen the latest Geico Caveman commercial where the two cavemen are commenting on the short-live Cavemen television show?! I imagine that years from now someone might see the new commercial prior to seeing the original commericals and resulting television series and have no clue why it is comical!!!

Thick, buttery … insurance?

Beach Goat — Tue, 08 Apr 2008 21:30:44 GMT

She's just not the same girl since Charlie Weaver (the original Mrs. Butterworth and grandpa of RoseAnne Arquette) died. Now there was a dirty old man who could put on a dress and make you believe in sweet old ladies.

Thick, buttery … insurance?

JM, Plano, TX — Tue, 08 Apr 2008 21:40:51 GMT

I fell off the couch laughing the first time I saw the Mrs. Butterworth ad. This is a sensational campaign that really keeps getting better. The Mrs. Butterworth spot is really a sendup of sendups, in my view. It's just great advertising.

Thick, buttery … insurance?

K.N., Round Rock, TX — Tue, 08 Apr 2008 22:23:04 GMT

Two words: Downright creepy.

As for someone demanding original commercials, Farmers has had some clever, original commercials. Guess my mind is stuck on insurance.

Thick, buttery … insurance?

LAM, Antioch, CA — Wed, 09 Apr 2008 00:41:59 GMT

I love the Geico ads, with the exception of Ms. Rivers. Mrs. Butterworth is a howl and James Lipton sitting by the pool was brilliant. I hope whoever writes those got a huge bonus.

Thick, buttery … insurance?

hillary kaysville, utah — Wed, 09 Apr 2008 01:08:07 GMT

what the!! a syrup bottle!

Thick, buttery … insurance?

Rotten Willie — Wed, 09 Apr 2008 10:21:47 GMT

Geico has some of the best commercials on the tube. Very creative and entertaining. Mrs. Buttersworth is a real winner too! What's next guys?

Thick, buttery … insurance?

claudia, fernandina beach, fl — Wed, 09 Apr 2008 14:37:39 GMT

I think the GEICO adds with the "celebrities" are the worst adds on TV. The ones with the lizard is cute.

Thick, buttery … insurance?

d e leslie — Wed, 09 Apr 2008 17:21:43 GMT

Lame reality television shows they all are-----ain't that's the truth!!!!

Thick, buttery … insurance?

Nathan, Chicago — Wed, 09 Apr 2008 19:47:39 GMT

@Matt
A "southern, rich, soulful" voice would be Aunt Jemima. Mrs. Butterworth is definitely a cheerful British nanny or maid.

Thick, buttery … insurance?

Brian OMalley Shawnee PA — Wed, 09 Apr 2008 19:49:09 GMT

Take a train to Happy Town! WooWoo!!

Thick, buttery … insurance?

Deb, knoxville, tn — Wed, 09 Apr 2008 20:02:10 GMT

Absolutely.... this is one of the best Geico ads! I hate the Joan Rivers ad! .. At first I thought what the heck?? but, rock, glass... makes perfect sense! way to go!

Thick, buttery … insurance?

Lynn, Columbus, OH — Wed, 09 Apr 2008 20:20:16 GMT

I LOVE Mrs. Butterworths! I read some of the other comments and I too was laughing like crazy over the part where she said there was a logo covering her. That's the best dang commercial I've seen in a long time. I know some people are tired of the gecko, but he has to come back sometime right? After all he fits with the name of the company...

Thick, buttery … insurance?

Denny, Alaska — Wed, 09 Apr 2008 23:11:34 GMT

Love these spots! Here's who I wanna see:
- Dwayne Hickman
- Ponch ("Chips" fame)
- Norm
- Art Bell (no, really)
- Roger Clemens (he's not busy)
- John Dean

Thick, buttery … insurance?

Eddi Morgan, Tucson, AZ — Thu, 10 Apr 2008 01:30:59 GMT

I love the Geico ads! Yes, Joan Rivers was a bit over the top, but she is making fun of herself on purpose and those who know how much plastic surgery she has had find her ability to laugh at herself and help others to laugh is a good thing. There are a lot of ads over the years that I have enjoyed, and miss when they stop. (And I love the happy California cows ads!!)

Thick, buttery … insurance?

Walt Frayne, Bensalem, PA — Thu, 10 Apr 2008 10:21:58 GMT

Geico hits another home run. Whoever designed this add needs a raise.

Thick, buttery … insurance?

StegLar, Chicago, IL — Thu, 10 Apr 2008 15:29:59 GMT

Mrs. B is an American treasure and I'm delighted to see Her back in the public eye.

Thick, buttery … insurance?

Evelyn Middleburg va. — Thu, 10 Apr 2008 15:49:37 GMT

I thought this commerical was buttery sweet, good ole Mrs. Butterworth is still going strong.

Thick, buttery … insurance?

Jarrett, Jersey City, NJ — Thu, 10 Apr 2008 16:33:15 GMT

At first, it starts out as a typical geico ad with the dulcent-toned announcer presents the latest claimant. Usually, I'm in the midst of other things becuase who watches commercials, right? But the comment at the end about the "logo over my face" was the actual moment I looked at my screen. I rewound my DVR just to play it back and howled!

It's their first clever commercial in a while.

Thick, buttery … insurance?

get off your butt and go play with your kids or read a book! — Fri, 11 Apr 2008 16:42:11 GMT

I don't watch TV... who are these people?? I have State Farm and pay about a third of what Geico wanted to charge me. I like pancakes!

Thick, buttery … insurance?

mike, KCMO — Tue, 15 Apr 2008 16:38:09 GMT

As sort of an adman, I really like the Geico commercials. Don't forget the one that started the series off was the "movie announcer" guy. At the end, he nods his head as if saying "Good job!!" funny. And the one with Frampton is funny only because the gal in the commercial is having a very hard time keeping a straight face through it all.

Thick, buttery … insurance?

Laura, Fairbanks AK — Tue, 15 Apr 2008 20:22:32 GMT

I could watch Geico commercials all day. Let's get rid of the Hillshire Farms "go meat" and the Ball Park "hunger get what hunger want" ads. They are the absolute worst!! And probably the same ad agency since both companies are owned by Sara Lee.

Thick, buttery … insurance?

Jason, Texas — Mon, 21 Apr 2008 01:33:03 GMT

Looks like Geico is is scraping the bottom of the bottle? I hope Mrs. Butterworth got paid well.

Thick, buttery … insurance?

David, St. Louis, MO — Wed, 23 Apr 2008 04:38:29 GMT

The Geico adds are really NOT funny. I never went to school for marketing, but I could write a better commercial than the D-list star commercial's, easily.

Thick, buttery … insurance?

Jon Trebs, Philadelphia, PA — Wed, 23 Apr 2008 06:22:39 GMT

This appears to be a clever example of product placement WITHIN another advertisement. I wonder how much the Butterworth people paid towards this advertising campaign. It's a win-win for Geico: a catchy spokes(wo)man and a subsidization by another company.

Thick, buttery … insurance?

Capricorn_2008, MA — Sat, 26 Apr 2008 17:38:33 GMT

These GEICO adds are totally obnoxious and should be taken off the air.

Thick, buttery … insurance?

john, Atlanta, GA — Mon, 28 Apr 2008 02:09:52 GMT

the best commercials were the...

"dramatic music"
Girl (sobbing): Robby just broke up with me!!!
Mother (comforting): Hunny its ok...i have good news.
Girl: He called for me?!?
Mother: No....but i just saved 100's of dollars on car insurance by switching to Geico

and the gecko

Thick, buttery … insurance?

Joe Bobie — Mon, 28 Apr 2008 16:16:09 GMT

I thought the Mrs. Butterworth ad was pretty original. I watched the ad to see what she would say. I'd much rather watch commercials with has-beens than the stupid caveman commercials. Who is next, Mr. Whipple?

But neither of them will get me to change my car insurance company if I'm satified with who I have.

Thick, buttery … insurance?

baby gurrl, Pittsburgh, PA — Tue, 29 Apr 2008 14:01:18 GMT

No one has mentioned their "tiny house" ad. I thought that was ingenious, too...and a timely poke at reality shows! I agree that whoever is coming up with this stuff needs a raise (or a promotion!)

Thick, buttery … insurance?

cdpflanzer, Oceanview, Virginia — Thu, 01 May 2008 15:21:41 GMT

I think the best Geico commercial was with Little Richard...he cracked me up with his comedic skills with a great musical sense...Little Richard, you still rock. I also loved Mrs. Butterworth in that commercial, would love to see Parkay margarine tub with his voice...

Thick, buttery … insurance?

sj, vburg, ms — Wed, 14 May 2008 22:10:40 GMT

I adored tiny house. The rest of the geico adds I could do without. But Tiny house cracked me up every time. Seriously, The best part was that every time it came on I thought to myself, gee I can't believe how low reality tv has stooped.

Thick, buttery … insurance?

Mike, Atlanta GA — Fri, 16 May 2008 02:44:19 GMT

My office has mammoth TV monitors with no sound - I had to watch the link to hear what she was saying.. and I loved it! Not only was the voice spot-on, but you know she's got a one-track mind, with everything somehow being related to pancakes.

I go to Vermont too often to buy fake syrup, though. :)

Thick, buttery … insurance?

cjm, Minnesota — Sat, 17 May 2008 01:16:22 GMT

Re: "get off your butt's" comment. You say you don't watch TV. Really? so how are your seeing these commercials?

As far as the ads go, some are funny, some are not. The Gecko and older caveman ad's were definately better.

Thick, buttery … insurance?

Davin, Dallas Tx — Wed, 21 May 2008 16:58:01 GMT

I'm all warm and buttery inside now!

Thick, buttery … insurance?

j birmingham, al — Fri, 23 May 2008 13:25:39 GMT

some of the Geico commercials are completely state of the art stupid and a waste of TV time....what little i watch of it anyway. However, the butterworth idea was sheer originality and deserves 2 thumbs up. now, if only Geico insurance itself was worthy....

Thick, buttery … insurance?

Natalie McDonald, Pineville, Louisiana — Wed, 28 May 2008 05:17:38 GMT

My hands-down favorite was Peter Graves saying "So I put on some tangerine lip gloss and answered the door" -- it's so great to see him again, especially now that syndicated re-runs of "Mission: Impossible" are on every night!

Thick, buttery … insurance?

colonial Girl — Sun, 01 Jun 2008 23:54:53 GMT

Sorry, but the Giego ads featuring "has-beens" make me want to barf and would keep me from ever considering Gieco for insurance; Also, they lie about being lower cost than other companies.

Thick, buttery … insurance?

Rachel, Houston, TX — Wed, 04 Jun 2008 21:24:13 GMT

I usually don't much care for Geico's celebrity commercials, but this one is laugh-out-loud fantastic. Of course. it left me wanting to eat pancakes more than buy insurance, but I'm not complaining. IHOP anyone? :)

Thick, buttery … insurance?

Bob Nobody, Beverly Hills, CA — Thu, 05 Jun 2008 16:49:58 GMT

The other geico "real actors" and whomever, made me want to flip the channel. Some were pretty good, but I have to say that Mrs. Butterworth was a great ad.

Thick, buttery … insurance?

Bonnie, Minneapolis, MN — Fri, 06 Jun 2008 21:17:44 GMT

I loved the Gecko but it is like no one knew what to do with him. The Otter was adorable. Mrs. Butterworths was cute. You could keep the rest.

Thick, buttery … insurance?

Lee Hubbard Choctaw, Oklahoma — Tue, 10 Jun 2008 17:26:31 GMT

Never could stand the caveman ads.
Love the lizard.
Cox Cable has some good ones on right now that will crack you up.
The "Did you know" ads are great. Did you know that was not a real apple?.....Just for decoration?....
Then she sputters out these white looking pieces of the apple, looks like squares of styrofoam. I fell out of my chair. :)

Thick, buttery … insurance?

James McCratic, Dallas, Texas — Thu, 12 Jun 2008 10:01:17 GMT

What about Charo & pancakes?

Thick, buttery … insurance?

joey, Okmulgee, Ok. — Sat, 21 Jun 2008 02:33:52 GMT

I like the gecko best. He's cute and appealing( of course he was designed to be) and the Aussie voice fits him perfectly. 'Ray, Gecko!

Thick, buttery … insurance?

Mimim San Diego — Sun, 21 Sep 2008 22:11:28 GMT

Is the voice of Mrs Butterowrth the same woman who played Flora McMichaels on The Real McCoys?? Somebody find out who the voice of Mrs Butterworth is and let me know!

Thick, buttery … insurance?

Nick, CT — Wed, 15 Oct 2008 14:55:10 GMT

Maybe if GEICO didn't spend so much on advertising they could reduce my insurance rate.

Thick, buttery … insurance?

gorgeous, san an, tx — Wed, 19 Nov 2008 17:33:04 GMT

ha everytime i see this commercial i find myself laughing (: the same goes for when i walk past her syrup bottle at the store. and the tiny house one was great... made me laugh. and i think i might just change insurance [not out of high school, i dont need any] just so i can say that i bought insureance from a freaking talking syrup bottle (;

i love the way she says "they just put a logo right over my face!" [sounds like something anthony or ian from smosh might say with a nice thumbs up and a smile/hair flip]

Thick, buttery … insurance?

J Phila pa — Mon, 09 Mar 2009 19:28:35 GMT

Cute Commercial but,
Are you that freakin broke that you have to file an insurance claim for a windshield? Wouldn't the insurance companies JUST LOVE that? What a way to jack up rates for 3 to 5 years for a $250.00 repair. And, what does that say about how low of a deductible "she" must have in order to even put that claim in??? THe commercial is cute, but it just goes to prove these folks aim at the "lowest common denominator" Thanks, but no thanks. I'll keep my Prud/High POint with a real agent (who happens to be the son of my next door neighbor, and who I've had since 1990 and still going strong.